What you'll track
Discover your top SERP competitors, compare keyword overlap, and find the gaps. WinM shows you exactly where competitors are winning and where your quick-win opportunities are.
SERP Competitors
Top 20
Automatically discover your top 20 competitors based on keyword overlap
Shared Keywords
1,200+
See every keyword both you and a competitor rank for side by side
Keyword Gap
Unique
Keywords your competitor ranks for but you don't — your biggest opportunities
Position Comparison
Visual
Side-by-side position distribution showing who dominates each ranking bucket
Metrics Face-off
4 metrics
Compare total keywords, top 10 count, estimated traffic, and traffic value
Quick Wins
Filtered
Keywords where you're close to outranking the competitor with minimal effort
See it in action
A preview of the Competition Tracking dashboard inside WinM
Competitors
20
Shared
1,247
Winning
412
↑ +38
Quick Wins
89
Keyword Intersection
How Competition Tracking works
Three simple steps to get actionable insights
Enter your domain
WinM automatically discovers your top 20 SERP competitors based on keyword overlap.
Pick a competitor
Select any competitor to see a head-to-head keyword comparison with gap analysis.
Find your opportunities
Filter by "Quick Wins", "You're Losing", or "You're Winning" to prioritise your next moves.
Built for your team
Whether you're in-house, freelance, or agency-side — Competition Tracking fits your workflow
SEO Strategists
Build a content strategy around competitor keyword gaps and quick-win opportunities.
Product Managers
Understand competitive positioning in search and identify market opportunities.
Founders
See how your brand stacks up against competitors without needing a dedicated SEO team.
Ready to boost your SEO?
Start your free trial and see why teams choose WinM over traditional SEO tools.
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